Compare options and get exactly what you need: a DIY guide, done-for-you ads and social media posts, or white-glove full-service implementation.
Step-by-step basics to set up your Meta and Google accounts and how to launch your first social media posts and ads, plus our downloadable performance tracker.
Includes everything in Fundamentals plus 30 days worth of social media posts, ready-made ads for Meta and Google, SMS templates for capturing patient reviews, a comprehensive budget tracker, and monthly 1:1 support for your first 3 months.
100% done-for-you setup: all your social media accounts, profiles, ads, tracking, and monthly check-ins for a full year.
Trusted by ExpertDerm Fellowship alumni across the U.S.
“So much clearer than any marketing course I’ve seen.”
Dr. Jayson Weir, MD, Internal Medicine
Your clinical skill only matters if patients can find you, trust you, and book you.
Marketing is how we make those three steps automatic.
Without a repeatable system, patient flow is unpredictable and appointment slots sit empty. With The ExpertDerm Marketing Playbook, you build a simple engine that attracts the right patients, earns their confidence, and turns interest into booked visits, week after week.
Google Business and search/social ads put you where people look the moment a rash, acne flare, or itch appears.
Clear education and real reviews reduce uncertainty. Patients choose the clinician who explains and shows results.
FREE
Essential steps to quickly launch on your own.
Delivered instantly.
$399
(Regularly $699)
Everything in Fundamentals, plus ready-made files and extra help.
More robust kits, templates, and tips.
$899 setup
$500/mo, 3-month min
Everything in Growth Elite, plus we set up everything and run it for you.
We launch within 10 business days after we get your info.
No matter where you’re starting from, there’s a Fellowship tier designed to help you grow. Each level includes the core training and mentorship you need to succeed, plus additional features to accelerate your practice, expand your income, and give you a head start with real patients.
| Features | Fundamentals | Growth Elite | Clinic Concierge |
|---|---|---|---|
| How long until you’re up and running | About 4–6 hours | Quick start same day plus a 4-week self-paced plan | We do it in 10 business days |
| Accounts and tools setup | Create a Facebook Page and Instagram professional account, set up Meta Business Suite & Ads Manager, and create your Google Business Profile | Create a Facebook Page and Instagram professional account, set up Meta Business Suite & Ads Manager, and create your Google Business Profile | We set up everything for you |
| Social media posts | 3 quick posts and 6 photo ideas | 30 days of pre-made posts | 30 days of pre-made posts that we post on your behalf |
| Facebook/Instagram ads | How to launch your first ad, step-by-step | 12 pre-made ads you can launch on your own | We build and run your first ten ads for you |
| Google search ads | Not included | 3 pre-made search ads you can launch on your own | We launch your first 3 ads for you |
| Ad performance tracking | Basic performance tracker | Full dashboard plus “if this happens, do that” tips | We watch weekly and tune it |
| Help & support | The guide only | Monthly support call for your first 3 months | Weekly report + monthly 1:1 call for one year |
Pick a plan (Fundamentals, Growth Elite, or Clinic Concierge)
Answer a few quick questions and we’ll point you to the plan that matches your time, comfort level, and goals.
Based upon your answers, we think the below tier is best for you.
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The AZOVA and Vaxigo Platforms and Associated Services are Covered by
U.S. Patent No. 11,289,189 | 11,636,947 | 18,138,624
